Vol. 3, Issue 1 (2018)
Corporate social responsibility in India
Author(s): Payal Saini
Abstract: Corporate Social Responsibility (CSR) is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers, employees, shareholders, communities and the environment in all aspects of their operations. This obligation is seen to extend beyond the statutory obligation to comply with legislation and sees organizations voluntarily taking further steps to improve the quality of life for employees and their families as well as for the local community and society at large. Digitalization is the integration of digital technologies into everyday life by the digitization of everything that can be digitized. Digitize India calls for your participation. Your participation and contribution as a Digital Contributor will help the country to transform into a knowledge driven economy. Our aim is to achieve the vision of Digital India, where every Indian is digitally empowered and every information is digitally available. In this paper discuss the new generation of corporate leaders, optimization of profit is the key, is more important than its maximization. Hence there is a noticeable shift from accountability to shareholders to accountability to all stakeholders for the long-term success and sustainability of the business. Stakeholders include consumers, employees, affected communities and shareholders, all of whom have the right to know about the corporations and their business. This raises the important issue of transparency in the organization by using digital technologies.